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Holiday Season 2014
Drive Sober or Get Pulled Over
December 10 - 31, 2014 


Drive Sober logoThese marketing tools can be distributed to fit your local needs and objectives while, at the same time, partnering with other States, communities, and traffic safety organizations on this drunk driving prevention initiative. They are based on the two basic principles that, during this Holiday Season 2014:

arrow Buzzed Driving Is Drunk Driving (social norming)
arrow Drive Sober or Get Pulled Over (enforcement)


How to search.How to search for campaign materials using filters

Banner Ads

7 Items View All
Greeting Card
Various Formats
Preview | Download
Snow Globe
Various Formats
Preview | Download
Generic
160x600 Invisible A
Preview | Download
Generic
300x250 Basic
Preview | Download
Generic
160x600 Invisible B
Preview | Download

Earned Media

8 Items View All
Fact Sheet / Talking Points [Spanish] Preview | Download
Fact Sheet / Talking Points Preview | Download
Sample News Release [Pre-Event] Spanish Preview | Download
Sample News Release [Pre-Event] Preview | Download
Sample News Release [Post-Event] Preview | Download

Logos

2 Items
Various Formats Preview | Download
Various Formats
[Spanish]
Preview | Download

Other

1 Item
Presidential Proclamation Preview | Download

Plans Buys

1 Item
Media Buy Summary Preview | Download

Posters

16 Items View All
Christmas Card
Various Formats
[Zip File - 65 MB]
Preview | Download
Snow Globe
Various Formats
[Zip File - 45 MB]
Preview | Download
Sleigh Ride
Various Formats
[Zip File - 25 MB]
Preview | Download
Fingerprints Snowman
Various Formats
[Zip File - 50 MB]
Preview | Download
Pretty Holiday Lights
Various Formats
[Zip File - 50 MB]
Preview | Download

Radio

5 Items
'You Dont See'
Drive Sober
:30 and :60
Preview | Download
'Party Rewind'
Drive Sober :30
[Spanish]
Preview | Download
'Lost Everything'
Drive Sober :30
[Spanish]
Preview | Download
'Want Ad'
Impaired Riding :30
[Motorcycles]
Preview | Download
'Still See Me'
Impaired Riding :30
[Motorcycles]
Preview | Download

Social

1 Item
Holiday Season Social Media Ideas And Suggestions Preview | Download

TV Ads

5 Items For Reference Only. Files are not downloadable. Click on PREVIEW for ordering information.
Invisible Cop (Drunk Couple) Preview | Download
Invisible Cop (Buddies) Preview | Download
Invisible Cop (Co-Workers) Preview | Download
Invisible Cop (Motorcycle Busted) Preview | Download
Drive Sober (Spanish) Preview | Download

Web Videos

9 Items For internet Use Only. Files not broadcast quality. Click on PREVIEW for more information. View All
'Trash Pickup'
YouTube Format
[embed only]
Preview | Download
'Ignition Interlock'
YouTube Format
[embed only]
Preview | Download
'No Money'
YouTube Format
[embed only]
Preview | Download
Invisible Cop:
Buddies
WMV Format [:15 / :30]
Preview | Download
Invisible Cop:
Drunk Couples Caught
WMV Format [:15 / :30]
Preview | Download