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Preventing Underage Drinking 

Youth Access To Alcohol

We're educating young drivers about the consequences to underage drinking and driving. Please join us in telling sixteen and seventeen year olds that underage drinking and driving is the Ultimate Party Foul. Help spread the message by promoting this emoji keyboard, available now for free download in both the Apple and Google Play app stores.

Motor vehicle crashes are the leading cause of death among teens in America, and almost half of teens killed in crashes are the drivers themselves. Despite a minimum legal drinking age of 21 in all 50 states, almost one-quarter of young drivers involved in fatal traffic crashes had alcohol in their systems.

As part of a first national public service campaign to prevent underage drinking and driving, NHTSA presents the following assets that can be used to support the your underage drinking and driving prevention efforts.

Youth Access to Alcohol: A 2011 demonstration project in Louisville, KY and Mason City, IA
This campaign took the High Visibility Enforcement (HVE) model one step further in targeting teens ages 15-20 and potential providers age 21+. The campaign was supported by television, radio, print, online banners, earned media, and social media.  Click here for more information.

 

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Social

2 Items
 Party Foul Emoji<br>[Google Play app]
Party Foul Emoji
[Google Play app]
Preview | Download
 Party Foul Emoji<br>[Apple app]
Party Foul Emoji
[Apple app]
Preview | Download

TV Ads

1 Item For Reference Only. Files are not downloadable. Click on PREVIEW for ordering information.
 Ultimate Party Foul<br>[MOV/WMV Format]
Ultimate Party Foul
[MOV/WMV Format]
Preview | Download