Drunk Driving National Enforcement Crackdown Aug 19 - Sept 7, 2015
Drive Sober or Get Pulled Over Read More
Child Passenger Safety Week September 13-19, 2015
National Seat Check Saturday - September 19, 2015 Read More
National Teen Driver Safety Week October 18-24, 2015
Set the rules before they hit the road. Read More
Halloween Drunk Driving Prevention October 31, 2015
They will see you before you see them. Read More
Thanksgiving Weekend Travel November 27, 2015
Buckle Up America. Every Trip. Every Time. Read More
Traffic Safety Marketing
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Latest TSM News
Now Available - National Teen Driver Safety Week Campaign MaterialsMotor vehicle crashes are the leading cause of death for 14-18 year olds in the US. In fact, in 2013, there were 2,614 teen (15-19 year old) passenger vehicle drivers involved in fatal crashes and an estimated 130,000 were injured. Yet, a recent survey shows that only 25% of parents have had a serious talk with their kids about the key components of driving. Parents need to take the time to talk with their kids about the many dangers of driving. Those dangers include alcohol, seat belts, texting, speeding, and extra passengers.
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A Reminder - Drunk Driving National Enforcement Crackdown Materials Now AvailableJoin thousands of law enforcement officers, State and local safety advocates, and NHTSA in this year's national drunk driving crackdown from August 21 to September 7, 2015 (Labor Day weekend). NHTSA has created this Products for Enforcement Action Kit (PEAK) so you can maximize your participation in this high-visibility enforcement campaign.
NHTSA 2016 Communications CalendarGet a head start on NHTSA's traffic safety campaigns for 2016.
New 2015 Campaign Materials to Promote Car Seat Registration on National Seat Check SaturdayUse these new 2015 campaign materials to promote car seat registration during National Seat Check Saturday and ideas on how to generate awareness via social media about child car safety in your community.
Seat Belt Safety - Tweens (ages 8 to 14)This campaign aims to increase the consistent and proper use of seat belts among tweens (ages 8-14). The goal is for kids to develop good seat belt practices that will stay a habit into driving age and adulthood. The ads, targeting parents and caregivers of tweens, feature common family driving situations and highlight the challenges that parents and caregivers can face when trying to ensure the safety of all passengers.
August 21 - September 7, 2015Drunk Driving National Enforcement Crackdown
(Labor Day Weekend)
September 13-19, 2015Child Passenger Safety Week
September 16, 2015CPS Week Twitter Chat
September 19, 2015National Seat Check Saturday
October 18 - 24, 2015National Teen Driver Safety Week
November 27, 2015Thanksgiving Weekend Travel
Buckle Up America. Every Trip. Every Time.
October 31, 2015Halloween Drunk Driving Prevention Campaign