Safety Topics Safety Topics Bicycle Safety Child Safety Distracted Driving Drug-Impaired Driving Drunk Driving First Responder Safety Motorcycle Safety Older Driver Safety Pedestrian Safety Rail Grade Crossing School Bus Safety Seat Belt Safety Speeding Teen Driver Safety Vehicle Safety View All Breadcrumb Safety Topics Speeding Speeding Slows You Down Speeding Slows You Down About Graphics Messaging Ads Resources About EnforcementSpeeding Slows You Down is a high-visibility enforcement mobilization campaign that focuses specifically on the consequences of speeding while urging drivers to slow down. Material created for this campaign highlights law enforcement’s goal of stopping speeding and helps spread awareness about the increased law enforcement presence on the nation’s roads during this period.Key DatesJuly 8–31, 2024: A national paid social norming campaign runs for speed. States may consider running this enforcement campaign in its place if high-visibility enforcement is planned. Graphics Asset Type English Consequences 1 | English 4 animated | 4 static PREVIEW DOWNLOAD Consequences 2 | English 4 animated PREVIEW DOWNLOAD Everything Goes Up | English 4 animated | 4 static PREVIEW DOWNLOAD Push It | English 4 animated | 4 static PREVIEW DOWNLOAD Spanish Consequences 1 | Spanish 4 animated | 4 static PREVIEW DOWNLOAD Consequences 2 | Spanish 4 animated PREVIEW DOWNLOAD Everything Goes Up | Spanish 4 animated | 4 static PREVIEW DOWNLOAD Push It | Spanish 4 animated | 4 static PREVIEW Talking Points We've prepared talking points related to speeding. After downloading, we encourage you to add local stats and facts to the document. Coming soon Social Media Sample social media posts are available for you to use on your various social media platforms, including Facebook, X and Instagram. Images often help boost content engagement, especially on social media posts. We offer a variety of traffic safety images for free in our Image Library, which is linked in our resource section. Coming soon Earned Media We've produced sample news releases that can be used for media outreach. Coming soon Variable Message Boards SPEEDING KILLS SLOW DOWN OR PAY THE FINE SPEEDING IS ALWAYS ILLEGAL SLOW DOWN SPEEDING SLOWS YOU DOWN SPEEDING IS NOT WORTH THE TICKET DRIVERS CAUGHT SPEEDING WILL BE TICKETED Download All Text Ads Asset Type Video | English Speed | Enforcement | Consequences | English TV & Digital | :30, :15, :06 Available by Request PREVIEW Audio | English Speed Slows You Down | English Radio | :30 PREVIEW DOWNLOAD Banner | English Speeding Slows You Down | English 7 animated | 7 static PREVIEW DOWNLOAD Video | Spansih Speed | Enforcement | Consequences | Spanish TV & Digital | :30, :15, :06 Available by Request PREVIEW Audio | Spanish The Speed Limit Is The Law | Spanish Radio | :30 PREVIEW DOWNLOAD Banner | Spanish The Speed Limit Is The Law | Spanish 7 animated | 7 static PREVIEW DOWNLOAD If a video is noted as Available by Request, it is not available for immediate download. A state may submit a request to NHTSA and the ad can be retagged with their stage logo.Note: No one may alter, edit, or change a NHTSA TV ad or web video. Additional Resources Speed facts, reports and other resourcesSign up to get campaign updates via email from Traffic Safety Marketing
Safety Topics Safety Topics Bicycle Safety Child Safety Distracted Driving Drug-Impaired Driving Drunk Driving First Responder Safety Motorcycle Safety Older Driver Safety Pedestrian Safety Rail Grade Crossing School Bus Safety Seat Belt Safety Speeding Teen Driver Safety Vehicle Safety View All Breadcrumb Safety Topics Speeding Speeding Slows You Down Speeding Slows You Down About Graphics Messaging Ads Resources About EnforcementSpeeding Slows You Down is a high-visibility enforcement mobilization campaign that focuses specifically on the consequences of speeding while urging drivers to slow down. Material created for this campaign highlights law enforcement’s goal of stopping speeding and helps spread awareness about the increased law enforcement presence on the nation’s roads during this period.Key DatesJuly 8–31, 2024: A national paid social norming campaign runs for speed. States may consider running this enforcement campaign in its place if high-visibility enforcement is planned. Graphics Asset Type English Consequences 1 | English 4 animated | 4 static PREVIEW DOWNLOAD Consequences 2 | English 4 animated PREVIEW DOWNLOAD Everything Goes Up | English 4 animated | 4 static PREVIEW DOWNLOAD Push It | English 4 animated | 4 static PREVIEW DOWNLOAD Spanish Consequences 1 | Spanish 4 animated | 4 static PREVIEW DOWNLOAD Consequences 2 | Spanish 4 animated PREVIEW DOWNLOAD Everything Goes Up | Spanish 4 animated | 4 static PREVIEW DOWNLOAD Push It | Spanish 4 animated | 4 static PREVIEW Talking Points We've prepared talking points related to speeding. After downloading, we encourage you to add local stats and facts to the document. Coming soon Social Media Sample social media posts are available for you to use on your various social media platforms, including Facebook, X and Instagram. Images often help boost content engagement, especially on social media posts. We offer a variety of traffic safety images for free in our Image Library, which is linked in our resource section. Coming soon Earned Media We've produced sample news releases that can be used for media outreach. Coming soon Variable Message Boards SPEEDING KILLS SLOW DOWN OR PAY THE FINE SPEEDING IS ALWAYS ILLEGAL SLOW DOWN SPEEDING SLOWS YOU DOWN SPEEDING IS NOT WORTH THE TICKET DRIVERS CAUGHT SPEEDING WILL BE TICKETED Download All Text Ads Asset Type Video | English Speed | Enforcement | Consequences | English TV & Digital | :30, :15, :06 Available by Request PREVIEW Audio | English Speed Slows You Down | English Radio | :30 PREVIEW DOWNLOAD Banner | English Speeding Slows You Down | English 7 animated | 7 static PREVIEW DOWNLOAD Video | Spansih Speed | Enforcement | Consequences | Spanish TV & Digital | :30, :15, :06 Available by Request PREVIEW Audio | Spanish The Speed Limit Is The Law | Spanish Radio | :30 PREVIEW DOWNLOAD Banner | Spanish The Speed Limit Is The Law | Spanish 7 animated | 7 static PREVIEW DOWNLOAD If a video is noted as Available by Request, it is not available for immediate download. A state may submit a request to NHTSA and the ad can be retagged with their stage logo.Note: No one may alter, edit, or change a NHTSA TV ad or web video. Additional Resources Speed facts, reports and other resourcesSign up to get campaign updates via email from Traffic Safety Marketing